In the coming months switched-on will release an Open Source version of Runway - it works like this:
Many companies believe that the unique processes, systems and people that support their sales and marketing are the reason why they are a successful company - in other words, it's the Intellectual Property that differentiates them from their competitors. Many of these companies do not want an off-the-shelf software solution that their competitors could purchase and configure - eliminating this advantage. They also don't want to be paying licensing fees forever!!
What they do want are all the standard features you'd expect from a CRM system, tailored to match their evolving business model.
As you may know, switched-on have been developing Runway for the past 7 years, building all the main modules you'd expect from a sales and marketing system, such as calendar, quotation, sales pipeline, contact database, email marketing and website contact management.
Under Runway's Openbuild service, we're offering clients all these Runway features free-of-charge if they employ switched-on to specifically tailor the software to their needs.
That means you can invest your money in important areas such as integration with your other systems or the development of specific modules that are truly unique to your business - you could, for example, even create a branded version of Runway that precisely matches your business processes.
You only pay for the customization. No more software fees!
Let's build an example. If you had a team for 50 sales and marketing staff and were paying on average $100 per person per month using Salesforce.com (it's more, but lets say they get competitive). You'd expect to be outlaying at the very least $60k each year. For $60k and some change, switched-on could tailor Runway to exactly suit your business model. And you will never pay for software license fees again!
For more information, click here or contact Nicole Godfrey or David Bray at switched on knowledge on 03 9861 3000.
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