Animation helps secure Hawkstowe East land sales for Stockland Trust Group
switched-on built a two-stage emarketing campaign to opt in applicants interested in Hawkstowe East land release - Hawkstowe East offered a limited number of large lots in a superb park-like setting that naturally integrates the wildlife and wetland corridor with sweeping vistas of the Plenty Gorge Parklands.
The two-staged campaign consisted of a teaser email notifying recipients of the impending land release followed by animated preview and invitation to exclusive tour. A week after the private tour deposits were taken for twelve of the seventeen lots.
“switched-on captured the essence of Hawkestowe East beautifully. The campaign and results have far exceeded my expectations. I could not be happier.” from client.
IBM get the switched on animation treatment!
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