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switched-on group � Direct Response Management for Marketers and Agencies

The Results Driven solution for the IT&T Industry

This economic environment demands proven, integrated lead capture and management services that will convert more prospects into customers from your marketing campaigns and that's what we do.

switched-on group offers a turn-key solution that includes:

  • 7-day a week call centre for handling inbound calls
  • Outbound follow-up calls for appointment setting or phone sales
  • Enquiry-to-sale lead management software
  • Campaign management and reporting software
  • Web form and survey software for lead capture
  • Email marketing software for follow up communication
And we provide the administration services to ensure the campaign is managed smoothly, such as:
  • Campaign management
  • Sales administration
  • Database administration
  • Coupon data entry.

Two important things to note:

  1. From an agreed brief and objectives, we can switch on your campaign in 5 working days.
  2. Because you pay only for what you use, our services will help reduce your overheads in these difficult economic times.

For more information on any of our services, please contact us:


Call Nicole on (03) 9861 3000Book a Presentation



Marketing focused professional call centre

  • We offer a 7-day a week national inbound call centre in Melbourne staffed by professional, experienced communicators. Includes competition responses, help desk, donor campaigns, transaction processing compliance management, lead qualification and diary management for sales reps.



Rapid response follow-up to website enquires
  • switched-on group guarantees 24 hour telephone follow-up of web enquiry forms - includes our Runway software that manages web form and surveys consistently from multiple product websites.


Easy-to-use lead management software
  • Our Runway lead capture and lead management software is designed to manage leads from initial inquiry through to processing the sale. Software includes webform capture, inbound and outbound call centre functions, email marketing and an easy-to-use CRM interface designed to suit the most non-technical sales reps.


Proven email marketing system
  • Runway also offers a comprehensive campaign management tool, including dashboard reporting of campaign outcomes, a drill down and save search capability to create segmentation reports, automated tools such as periodical exception reporting and prospect follow-up. Plus, Runway offers an integrated and simple-to-use email marketing content management solution, with bulk sending and bounce management.


Dennis Family Homes

Dennis Family Homes


The switched-on group call centre ensures professional and consistent service via 1800 Dennis - from prospect calls 7-days a week to outbound calls following up website enquiries. Using our Runway software, we guarantee consistent data capture and ensure sales leads are trafficked to the right sales reps - often within minutes.




Women's & Children's Hospital Foundation

Adelaide Women�s and Children�s Hospital Foundation


switched-on group permanently manages the inbound calls for the Adelaide Women�s and Children�s Hospital Foundation. This includes call spikes as a result of favorable press or campaigns, with up to 10 people answering calls simultaneously. The call centre is supported by our Runway lead management system enabling comprehensive donor profiling and credit card processing.


Cool NRG

Cool NRG and Queensland Government


At the end of 08, switched-on group managed inbound calls for the Cool NRG and Queensland government 6-week �Big Light Switch� campaign to give away 1 million light bulbs to Queensland households.

The offer was advertised in the Courier Mail and various media as a coupon to be redeemed at local newsagents. switched-on group managed the inbound inquiries from 7am � 10pm, 7-days a week for the duration of the offer. Our communicators managed a wide range of issues such as directing people to the nearest newsagent, installation instruction, faults and a competition component.


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